Wine Knowledge: Why do California wine labels are marked with grape varieties? Why do Californias alcohol labels often marked with grape varieties, but the wine merchants of Bordeaux produced by world famous wines do not do this ... ...
Why do California wine labels marked with grape varieties?
Wine Knowledge: Why do California wine labels are marked with grape varieties? Why do Californias wine labels often marked grape varieties?There are deeper historical and market reasons.
With the accumulation of time, the origin of many new worlds has gradually won their reputation. Out of conveniently different types of wines, early wine labels and business documents will be marked with these wines.Before helping us to distinguish and name grape varieties of different types of grapes, some wine producing areas, such as CHANTI (Italy), Porto (Portugal), Tokaji, Hungary, Bordeaux (France), Burgundy (France) wines have become famous.Except for extremely special situations, people usually do not pay attention to the varieties of wines used in these areas.
This convention lasted until the 20th century. A winemaker from California, because of self -confidence in his own products, wants to break the industry standards set by European wine brewers and use new ways to promote his products.He heard the suggestion of a New York reporter and marked the grape varieties on the wine label to distinguish different wines.As a result, his wine really became more famous.
Later, the wine labels that were made in a single variety or some varieties occupied the wine labels of most wines were marked with the name of grape varieties (such as Chardonnia, Cabernet Sauvignon, etc.).Come.Compared with European production areas, this popular way makes these needs to be recognized by consumers.
Today, in the increasingly huge wine market, most consumers are more inclined to understand the style of wine through grape varieties without having to master the typical characteristics of complex and diverse production areas.At the same time, France, Spain, and Italy have begun to mark some of them.This is often for ordinary regional meal wine (VDP), but it has also affected some legal regions (AOC or AOP) wines.
With the rise of the new worlds high -quality origin, the two methods today are actually integrated.Next to the grape varieties indicated on the wine label, many new world wineries began to proudly marked their origin, such as NAPA or Sonoma in California.Sandoza, Australias Coonawarra and Margaretriver, Marlborogh in New Zealand, Stellenbosch in South Africa, and so on.
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