There are competition in all walks of life, as well as the dry cleaning industry we are familiar with. Todays dry cleaning shops have blossomed all over the country.And if a dry cleaner wants to stand out in the industry, then it is necessary to create some core competitive advantages?So what are these competitive advantages?Lets take a look together.
Introduction to dry cleaning shop
The dry cleaning store refers to a kind of commercial form that specializes in providing clothing washing services to the public. Dry cleaning service providers transform their product systems, service systems, technology systems, and brand systems (including trademarks, business names).Clean clothes that can be worn again, extend the life of the clothes, and ensure the beauty of wearing.
Compared with other industry equipment funds, dry cleaning stores need to invest in one -time equipment; cash income when the store is opened; unlike other industries, there are debts; or they are afraid of the expiration of the goods; this is a significant feature of the dry cleaners;It is basically no need for too much turnover.
Dry cleaners
Dry cleaning equipment system
The dry cleaning equipment system is mainly dry cleaning machines. In addition to dry cleaning machines, there are also dryers, dehydrated machines, eluations, and removal tables. There is also a type of dry cleaning machine called the toilet bakery all in the type of dry cleaning machine.EssenceThe dry cleaning machine is divided into different levels of dry cleaning machines such as eight kilograms, ten kilograms, ten kg, and twelve kilograms, and fifteen kg according to the size of the washing capacity.According to the sealing of the dry cleaner, it is divided into an open dry cleaner, a semi -enclosed dry cleaning machine and a fully closed dry cleaning machine. According to the degree of automation, it is divided into semi -automatic dry cleaning machines and fully automatic dry cleaning machines.
Ironing system
The ironing system is mainly ironing tables, steam generators, and electric iron. These three devices are generally connected to run together.In addition, the dry cleaning stores of large stores may also be equipped with ironing machines. The tinning machine is generally equipped with dry cleaner.The main body of the ironing system is the ironing table, mainly there are automatic wind -absorbing ironing tables and drum -absorbing wind ironing tables.The steam generator is basically an electric heating generator, so the consumption of electrical energy cannot be ignored by the ironing process.The iron is connected through the plastic hose and the steam generator to guide the water vapor of the electric heating generator into the inside of the iron. During the contact of the iron and the surface of the clothing, the thermal energy is distributed evenly to the fabric of the clothing.
In addition, the ironing system of large dry cleaning shops also includes portraits.Portrait is an electronic human model that can achieve free lifting and changing the size of the body, such as the size of the measurement, and then put the clothes that need to be ironed on the portrait.What effect is hot on the machine, what effect is to wear on the body, and it is an ironing method that is obtained and obtained.
Disinfection system
The clothes that have been washed in a dry cleaner must go through the disinfection procedure, and the disinfection process needs to be carried out in the disinfection cabinet.The disinfection system equipment is actually a disinfection cabinet.The disinfection cabinet is divided into single -opening and double -opening doors. There are luxury and standard types. According to the principle of disinfection, they are divided into four disinfection methods.Mainly ozone and ultraviolet disinfection.
Packaging system
The packaging system mainly refers to the two -type equipment of the clothing packaging machine and the clothing transport line.Generally equipped in large or medium -sized dry cleaning shops.The packaging machine used in the dry cleaner is mainly a three -dimensional packaging machine. The role of the packaging machine is to pack the washed clothes in a plastic film or plastic bag. This will make customers feel that his clothes have been washed.Properly preserved without being polluted by secondary, so a dry cleaning shop with a clothing packaging machine will gain more trust from customers.The clothing conveyor line actually number the packaged clothing numbers and hung on the clothing conveyor rack in a certain order. The staff only needs to enter the clothing number, and the transport line will automatically run.It is convenient for staff to take clothes.
What are the competitions for dry cleaner?
Dry cleaners brand competition
The competition of the dry cleaner brand is not just the comparison of brand benefits. For the brands technical strength, equipment strength, and a series of after -sales service strength, they are closely linked.Store competition has a medium -sized position, so it must be considered in all aspects of the brands choice. After continuous in -depth understanding and visiting, you can choose carefully.
Competitiveness around dry cleaners
There must be a certain competitiveness around the dry cleaner. How to increase your competitive advantage and how to make your dry cleaners have great benefits under the surrounding competition. At this timeDetailed understanding, as the saying goes, good confidence and knowing one another, as long as you have enough understanding, have a first -class level to set up, serve your care, and then learn the strengths of the surrounding dry cleaning shops and improve your shortcomings. Basically, it is not a problem.
Wash in dry cleaners competition
Generally speaking, different scale and different positioning dry cleaning stores will have a slightly different service price. Consumers choice will be larger than the price. At this timeComplete, and then add some meaningful activities, such as "Gift Promotion" and "Voucher Sales Promotion" and other novel activities, attracting consumers eyes.
Dry cleaners service competition
As the service industry, the service attitude and service quality are directly affecting the important factors of the dry cleaning store. Service competition can also derive many forms of service forms, such as on -site services, after -sales service, joint services and other flexible service forms.Of course, these are extended on the basis of bringing high -quality services to dry cleaning stores.

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