Baoying County is the only region with a complete industrial chain in the country. The amount of lotus planting, processing, and export volume have ranked first in the country for many years.As early as 2017, the value of public brands in agricultural products in the country in the country has reached 2.109 billion yuan.The construction of the brand system of Baoyinghe Lotus has created extremely favorable conditions for promoting the continuous expansion of scale planting bases, the continuous improvement of agricultural product processing levels, the continuous development of agricultural e -commerce sales, and the continuous enrichment of lotus leisure formats.
A few days ago, the reporter learned in an interview with the provincial modern industry demonstration park in Baoying County that in recent years, the demonstration park has actively promoted the brand system construction. It has formed a three -in -one brand system of "regional brand+corporate brand+product brand".
First, the industrial foundation is solid.Baoying County is a region with a complete industry chain in the country. The planting, processing, and export volume of lotus cane have won the forefront of the country for many years.As early as 2017, the value of public brands in agricultural products in the country in the country has reached 2.109 billion yuan.In 2021, it was a public brand of provincial agricultural regions.The regional brand is strong, and the public brand of "Bao Yinghe Loop" is screaming across the country.
Second, corporate brands are well -known at home and abroad.The park currently has 12 lotus -catering green food planting bases, with 42 gathered lotus -catering food essentials, with an annual output of 24,200 tons.Cultivate a number of industrial chains, such as Xianxian, Tiancheng, Golden Green Wei, Luxury, and New Century, high product added value, large brand influence, and radiation driven 9 leading enterprises, forming a leading lead, moderate scale, multi -party integration and development.In business formats, corporate brands are well -known at home and abroad.
Third, the product brand is extremely influential.The parks with lotus cane casual foods, beverages and other products with lotus cane are emerging endlessly. The products cover 16 categories and more than 250 varieties.The main rock products include: pure lotus powder, honey crickets, glutinous rice fragrant ravioli, ravioli round, lotus root juice, etc. Among them, salt, boiled, fresh -keeping, and conditioning lotus root foods have become the main export products.In recent years, it has carefully created a number of product brands such as thick blessing+lotus root juice, windmill head+fresh ravioli.
The construction of the brand system of Baoyinghe Lotus has created extremely favorable conditions for promoting the continuous expansion of scale planting bases, the continuous improvement of agricultural product processing levels, the continuous development of agricultural e -commerce sales, and the continuous enrichment of lotus leisure formats.

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