In the United States in 1931, the top mattress brand, the model of the world -class perfect sleep, and the larger mattress manufacturer in the world
In 1931, the bed tool market became more and more competitive at that time. A group of mattresses manufacturers learned that the lone army was unable to fight against national brands and its huge advertising funds. Only by conducting and rectification can we share the manufacturing method and advertising marketing of products.So these original shareholders jointly formed a company and permitted by the state to become the current Shuda bed.The name used by the company was "Sleeper Inc" in the early days. It was not until 1940 that in order to enhance the brand recognition, the company name was officially changed to Serta Inc..
When the founder of Shuda launched a no -hanging mattress, it did not be favored by the public. In fact, the shape of the Shuda mattress is more fixed than the mattress treated by a hanging buckle, and it can provide a more comfortable and safe sleep quality, because becauseThe fiber of the Shuda mattress is compressed in advance. There is no need to compress, plastic filling layer fiber, and the spring layer that can provide support for the human body at ease, and the buttons that disturb the sleep on the mattress have disappeared.Nevertheless, consumers are still used to buying mattresses treated with hanging buckles and firmly believe that their tolerance for traditional mattresses, but some consumers have changed their original ideas because of a series of advertisements launched by Shida.Shuda mattress authorized two advertisements, one was thrown out of the plane for the Shuda mattress, and the other was crushed by the steam roller.A few years later, Shuda used a clear national advertising and local marketing methods to finally break through the idea of ??the public who was unwilling to buy unspecified mattresses, and the no -hanging mattress eventually became the basic style of Shudas famous bed.
Today, more than 70 years later, Shuda always insisted on quality, innovation, and dedication, and constantly devoted himself to creating comfortable sleep products, like the trademark of Shudas famous bed ("We Make The Worlds Best Mattress?"),),It is also a long -term brand characteristics.Today Shuda has 27 manufacturers and 4 manufacturing plants in Canada in the United States. Another 27 manufacturers are all over their overseas. With the sharing of professional resources, not only can it quickly complete the customers order, but also strict quality management.The mattresses can meet accurate standards, so that Shuda users around the world can enjoy "unparalleled comfortable sleep."