BQ Baianju brand introduction
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B & Q (B & Q), which belongs to one of the worlds top 500 companies, is the worlds leading large -scale international decorative building materials retail group.Cuifeng Group is a listed company in the London Exchange in the United Kingdom. It is the top 100 index of the Financial Times and is the largest non -food professional retail investment group in Europe.
In 1969, RichardBlock and Davidquayle created the first store in Ganglin Road, Ganglin Road, Greaterborn.
Cuifeng Group owns many well -known retail brands, such as B & Q, Scream, Castorama, Bricodepot, and have shops in the United Kingdom, France, Poland, China, Turkey, Russia, and Spain.Cuifeng Group also participated in Hornbach, Germanys leading DIY storage retailer with 21%of its shareholders, and formed a strategic alliance with it, and opened more than 120 stores in Europe.Cuifeng Group has more than 820 chain stores and nearly 70,000 employees in eight countries around the world, forming a complete decorative building materials marketing system.
In 1969, B & Q was established in Southampton, Britain.After 40 years of successful development, B & Q has more than 300 decorative building materials chain stores in the UK. It is the first brand of decorative building materials in the British country.
Baianju enters China
In order to accelerate the expansion of the Baianju business in China, the acquisition of five shopping malls of Chinese private enterprise Polsmat, the acquisition cost is RMB RMB RMB RMB 6.95 million.In the case of meeting the trading conditions, the above payments will be paid in cash.All five shopping malls will be used by Baianju leasing and are expected to be converted into a Baianju model in 2005.China is the worlds most exciting retail market. Cuifeng Groups business expansion in China has performed well. This transaction has accelerated Baianjus business development and consolidated its leading position in the Chinese home furnishing market.
In 2005, the Cuifeng Group of the United Kingdom announced the acquisition of the retail business invested by Obey Asia in China to further accelerate the expansion of Baianjus business.Obede has 13 chain stores in China and plans to add 5 new chain stores in 2005.The transaction involves a net asset value of about 85 million pounds.The acquisition of Obeys chain in China and transforming it will make Baianju more significantly consolidate its first leadership in the Chinese market.At present, 36 stores in Baianju and Obey will increase to more than 50 in the next 12 months.
On June 18, 1999, B & Qs first mainland chain -Shanghai Hu Tai Store opened.Baianju officially started the development of the development of mainland China.In August 2001, the worlds first second -floor flagship store -Shanghai Yangpu Store opened.This is B & Qs first second -floor chain store, and it has also become a new concept store in B & Q.B & Q Baianju Yangpu Store is inspired by home, beautifying life, and enriches the types of products, helping each consumers to easily create a comfortable and proud home.On March 20, 2009, Baianjus first new generation of flagship stores in China, Putuo store, made a new debut.Putuo Store is the first store after Baianju China implemented the "T plan". It is committed to providing more abundant and more suitable fashion products, comprehensive upgrade services, and one -stop home -based home furnishings solutions to the majority of consumers.plan.Baianju Putuo stores and emphasizes the concept of "customer -centric", and uses "products, services, guarantee" as the market positioning, and continuously provides an exciting shopping environment and unique shopping experience.After experiencing the rapid growth of Baianju, with its advanced management experience, it has become the first brand of domestic building materials chain supermarkets, and has set up dozens of stores in large and medium -sized cities such as Beijing, Shanghai, Dalian, Shenzhen, and Guangzhou.