Electrolux Elex is the inventor of a vacuum cleaner. Since the birth of the first vacuum cleaner in 1912, it has gone through the continuous development and innovation of nearly a century. Today, Elex has grown into the leaders of global household and commercial appliances. Every year, it is in the year.More than 150 countries in the world sell more than 40 million products.Adhering to the brand concept of "I miss you", we focus on technological innovation.
Elexs founder Erke Wildlin invented the worlds first home vacuum cleaner in 1912. In 1925, the first home refrigerator was produced.In the later more than 70 years, Elax acquired and merged nearly 400 home appliance manufacturers and brands. In addition to traditional household appliances, it also involved food service facilities and garden equipment and became professional home appliance manufacturers.
Since its establishment, Elex has acquired nearly 400 household appliances manufacturers and brands. The company has about 100,000 employees and has more than 20 factories in Europe. In 2004, sales exceeded $ 16 billion, accounting for 25% of the worlds home appliance market.The share.350 million families around the world have or use Elexs home appliances.It is conceivable that more and more people are closely related to Elex.Elax has always implemented a multi -brand strategy and has many famous electrical brands worldwide, such as: Electrolux (Elex), AEG, Zanussi (Zanussi), Frigidair (Arctic), Eureka and Husqvarna (Huswars).Wait more than 50 strong brands.
Elex Electric Group Corporation ranked 274th among Fortune 500 in Fortune Magazine in 2010. It has branches in more than 60 countries around the world and products are sold to more than 160 countries.In the field of "white products" such as refrigerators, washing machines, dishwashers, and microwave ovens, Elex has few rivals in the world.
Elex-thoughtful innovative designers, all design and product innovation are based on intimate design.This is the deep -rooted concept and principles of Nordic Skinadia. The goal is to improve and apply a deep understanding of customer needs in all levels of the brand experience.It covers the functional, practicality, touch and sensation, visual aesthetics and overall user experience of all levels of the products service life. From the moment the customer generates interest, it is to buy, install, use and final disposal.Designs must allow users to have the desire to love and want to have, and at the same time ensure that in terms of rationality/function, they meet their expectations.