Calvinklein is a global life brand that shows the concept of bold and aggressive aggressiveness, which reflects the modern fashion style, while maintaining real purity, natural and usually the most simple beauty.As a global fashion lifestyle brand, Calvin Klein has a total of four brands of CK CALVIN KLEIN, Calvin Klein Jeans (Cowboy Fashion), Calvin Klein Underwear (underwear), and Calvin Klein Performance., Watch jewelry, glasses, pajamas, swimsuits, socks, shoes, home accessories and other third -party products.
Calvin Klein is the largest designer brand in the United States. It has won well -known clothing awards for four consecutive times; its related products are endless and extremely amazing.Calvin Klein has always adhered to perfectionism, and every Calvin Klein fashion looks very perfect.Because of the full way of life in New York, Calvin Kleins clothing has become the favorite of the new generation of professional womens brand choices.Calvin Klein is famous for its simplicity. Since the rise of the 1970s, the consistent modern metropolis style is well -loved by the tastes of taste.Clean and perfect image, use natural materials with sharp tailoring, presents a noble style, and it has not changed until today.Calvin Klein has the three major brands of "Calvin Klein Collection" (advanced fashion), "CK Calvin Klein" (high -end jacket), and "CKJ" (denim)., Watch/home decoration supplies.Calvin Klein, the founder of Calvin Klein, was born in New York, USA in 1942. He studied at the famous New York Fashion Institute (F.I.T) and founded Calvin Klein "Kaviecley" in 1968.Calvin Klein is a well -known fashion designer in the United States.In addition to high -grade and high -quality classics, its product scope is also the advocate of the fashionable non -gender perfume and denim clothing with young people as the target of young people.Calvin Klein (Calvin Klein) has three major brands: Calvin Klein, CK Calvin Klein, Calvin Klein Jeans (denim)., Glasses, home decoration supplies, etc.In 2010, Calvin Klein launched the CK One brand.Shape it into a comprehensive lifestyle brand.Calvin Klein Company collaborates with Calvin Klein perfume, owned by Calvin Klein underwear, and Calvin Klein denim and swimwear, Warnaco, will cooperate with WARNACO.Swimsuit series, the brand name follows the brand name of the original perfume brand CK ONE.Since the establishment of its own company in 1968, Calvin Klein has been horizontal in the fashion industry for forty years, enjoying a fame, and is considered a representative of fashion in the United States today.He believes that todays American fashion is modern, minimalist, comfortable, gorgeous, leisure and elegant, which is also Calvin Kleins design philosophy.He said: "I also found that the essence of American style also has international characteristics. Just like New York, he is not a typical American city, but a typical international city.People in these cities respond to my design because their lives and needs are very similar.It is favored by the New York Department Store, and has placed a lot of orders to make Calvin Kleins popularity. After that, the clean design of Calvin Kleins lines and restrained shapes not only captured the affirmation of buyers and fashion media, a comfortable and pleasant dressing dressAttitude, it also lays the foundation of the huge fashion industry in the future.Calvin Klein likes to be clean and perfect, so it is also manifested in clothing. It uses natural materials such as silk, satin, hemp, cotton, and wool to show a noble style, which has never changed to this day.Calvin Kleins sense of smell is quite keen. In the late 1970s, Calvin Klein launched the original denim series, using Boji Xiaosi as the spokesperson. She said in TV advertisements: "There is nothing between me and my Calvin!"With teasing words, immediately stimulate sales improvement.Similarly, the Underwear underwear series published in 1982, with a teasted advertisement (such as Mark Huag), changed the global perception of underwear and became a fashion pursuit.Perfume is undoubtedly the representative of Calvin Klein. Obesession, Eternal and Escape in the 1980s, adding many topics to Calvin Klein, and the first CK One neutral perfume and CK BE launched in 1994 to break the concept of gender barriers.Let the brands cause climb again.The minimalist style is the registered trademark of Calvin Klein in design, and it is also a trend of popularity today. But when the minimalist style is no longer a popular trend, will he change it?Regarding this question, Calvin Klein, who is confident, once said that I think my design philosophy has become more modernism, and I will continue to focus on aesthetics to emphasize a pure, easy and elegant spirit.I always try to show pure, sexy, and elegant, and I also strive to achieve a unified style, and my dreams that are loyal to me.I think people will know what I want to present because of this, and they will appreciate and respond positively.Advertising is the best focus of Calvin Kleins performance and creativity. Since its launch, the "sexy" presented by strong visual impression has always been synonymous with Calvin Klein advertisement.Through his one -handed super models such as Christy Turlington and Kate Moss, both of them were red.Calvin Klein prefers naked image. Whether in underwear, fashion or perfume ads, it is often visible to models or semi -naked attitudes.EssenceOne of the important styles of Kleins products is sexy, so this feature in his advertisement has been fully exerted: his advertisements often use nude portraits, which aims to create a perfect and artistic image;Playing some wipes, such as enabling a minor model in its underwear advertisements to put on pants with erotic pants, which has caused a lot of controversy and was interfered by the British Advertising Standard Agency.There are many sexy in the concept of Calvin Klein, so recently his former bones and decadent are gone in his advertisement.The enthusiastic charm easily captured the hearts of consumers.Calvin Klein said he wanted to design clothing for modern women who lived in social and family life and found balanced in it.They are a group of women who value their souls and look kind and kind, but do not have much time to consume women in front of dressing mirrors.They want a relaxed, casual and elegant dress, I believe this is the future fashion tendency.From the perspective of appearance, Calvin Klein women are fresh, natural and beautiful, not an unreal charm.