Obric is a scientific and technological innovation company focusing on product design, research and development, manufacturing, sales and service integration.The industrys first concept of integrated water heater that combines the water heater and bathroom cabinets is the first brand of integrated water heater inventions and leaders.In the face of the era of the Internet and mobile Internet, Obi Debu broke the traditional water heater homogeneous competition pattern, and used the unique business model of "a market to build a shopping mall first, and then build a shopping mall".Create a hot water solution that truly meets the personalized needs of mid -to -high -end user water heaters and upgrades.
Introduction to integrated water heater project:
Integrated water heater is an innovative product of Obels team cross -border integration and exclusive research and development, leading the second revolution in the water heater industry! The product integrates the five functions of bathing hot water, washing hot water, washbasin, bathroom cabinet, and dressing mirror.It has completely solved industry problems such as unsafe, unspirant, and space occupation of traditional water heater hanging walls; it solves the contradiction of homogenization and demand for the water heater.Nine national patents have been obtained, which is the worlds first.For two years, the product has won unanimous praise from industry experts such as Ho Dufang, Xu Dongsheng, Xun Xuwei and tens of thousands of users.
Through O2O network marketing, C2B personalized customization, offline "1+10+N" marketing model promotion, in just two years, Obi De has developed more than 300 agents and 468 specialty experience stores.Opid integrates the water heater to fully consider the users room layout, spatial size, decoration style and functional requirements. The style is variable, the size can be modified, the function is available, which greatly improves the user satisfaction and use experience.
Through online user creative design collection, bathroom 3D effect DIY design, etc., Obi De is strived to create the first choice for the post -85s and post -90s consumer forces.In the next 5 years, integration of the water heater market is expected to reach 50-80 billion yuan.
Introduction to the core team:
The core team of Obird is the executives and backbones of Haier Groups water heater. It is the main R & D and marketing promoters such as Haier Electricity Wall and 3D speed heat technology.
General Manager Lu Xinmin, "the first person in the water heater plan".He joined the Haier Group in 1998 and served as the Minister of Marketing, Product Planning, and Trainee Minister.In 2008, he was selected as a member of the Hundred Expert Group of the Home Appliance Industry of the National Bureau of Economic Economic Economics Monitoring Center of the National Bureau of Statistics.In 2009, the first concept of integrated water heater was proposed.