Softto Softe brand introduction
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On this magical land in Wuzhou, Guangxi, a magical life was given.He created the magical miracle of Chinese cosmetics. He has countless reputation, but still cautiously, after storms, and still perseverance.He insisted on the goal of the Chinese cosmetics industry, and strives for the bravery in the complicated market competition.Today, a giant is quietly rising with his unique gesture, and he has taken his important step into the forest of world companies.This is the banner of the Chinese cosmetics industry-Sovit Co., Ltd..
On December 1, 2004, Guangxi Hongri, one of the most growing listed companies in China, officially changed its name to Sophot Co., Ltd., marking Sofit, a well-known Chinese cosmetics brand.The attitude is displayed in front of the world, and with its stable and high -speed development trend, it shows the powerful charm of a leader of fashion cosmetics.According to the assessment of authoritative agencies, the intangible assets of the Soet brand have exceeded 2.8 billion yuan.
For more than two decades, Sofots rapid development has facilitated the huge space in the Chinese cosmetics market.According to the authoritative market data, the per capita consumption in Europe and the United States is around $ 30-70, while only Chinese cosmetics markets have huge development potential in the Chinese cosmetics market.
In 2003, the sales of the Chinese cosmetics market exceeded 50 billion yuan. It is expected that this number will exceed the 80 billion mark in 2010.The huge market space has opened up a vast space for Sophs development.It is the promotion of this powerful opportunity. For more than 20 years, Sofit has established more than 30 provinces, more than 2,000 cities, more than 6,000 peoples sales teams, and the huge marketing system of more than 1,000 dealers.EssenceIn just 23 days, any product of Soph can spread throughout China.In the era of winning the Internet and the terminal as the king, Sovots carefully constructed sales of highways became the strong treasure of its victory.With the help of huge sales of highways, Soert was extended to more than 200 product series with the rhythm of consumer needs to cultivate seaweed diet soaps to prevent hair loss of fragrant waves, face -to -face facial cleanser, and ten beautiful women.Many star products such as facial cleanser and negative ions.These products are not only favored by consumers in China, but they are also exported to Japan, South Korea, Europe and the United States and other countries and regions.
Advanced scientific research and powerful production capacity are the basic guarantee of Sovrt.In the fierce market competition, Sote insisted on cooperating with many scientific research institutes at home and abroad with scientific research.In scientific research, Sofe insisted on the road of revitalizing national cosmetics, and always highlights the advanced concept of combining Oriental herbalism and modern cutting -edge technology.Classic products that are continuously selling.At present, Soph has nearly 10,000 square meters of production bases in Wuzhou, Guangxi, and introduced international cutting -edge production equipment from the United Kingdom and the United States, strictly produced in accordance with the ISO9000 standards to strictly ensure the quality of each product.In 2004, the company invested the acquisition of nearly 260 acres of production base projects in Conghua, Guangzhou, and was ready to build it into Chinas largest cosmetics production base.
Enterprise development is inseparable from technology, and even talents.Over the years, Sote has always taken the talent strategy as a major strategic engineering, and has continuously provided employees with the opportunity to further study in domestic famous schools. Through improving the corporate incentive mechanism, it has formed an absorption, cultivation, retaining, and easy use of it.The eight -character talent strategy, all these have continuously optimized Sofes talent structure and formed a high -efficiency team with cohesion and combat effectiveness.
The glory of more than two decades has created the spirit of Sofits perseverance and persistence.Under the guidance of corporate culture, dedication, integrity, regulations, and contributions, Sofot will closely seize the huge development opportunities of the Chinese cosmetics industry under the leadership of Chairman Liang Guojian, and implement the strategy of sustainable development to make Suo Suo.While Fat is scattered in China, walking towards the world!Sofot vowed to be the Chinese cosmetics industry flag carriers and the leader in the world!
Sofut, Kunpeng showed 90,000 miles, and the vast sky is moving towards the new glory!