Calvinklein is worthy of the most well -known fashion designer in the United States.In addition to high -grade and high -quality classics, its product scope is also the advocate of the fashionable non -gender perfume and denim clothing with young people as the target of young people.
Calvinklein (Calvinklein) has three major brands: Calvinklein (Advanced Fashion), CKCALVINKLEIN (Advanced Clothing), and Calvinkleinjeans.Products, etc.The most impressive thing of Calvinklein is the unique marketing method. From a modern perspective, re -interprets jeans, underwear, perfume, or half -naked image, constantly teases the audiences vision, and the sexy and Calvinklein brand image is equated.A whirlwind was set off in the 1970s and 1980s.
Calvinklein advocates minimalism and modernity. A large number of natural materials such as silk, satin, hemp, cotton, and wool are used to show a clean and perfect image with sharp cutting and neutral colors, which also laid the design tone of Calvinklein.In the early days of the design, Calvinklein launched a simple and generous suit and jacket, which was favored by New York Department Store, which made CalvinKleins popularity open; after that, CalvinKleins simple lines and restrained design created a comfortable and pleasant dress attitude, plusBecause of the simple style and the advantages of easy to produce, it is loved by people who are in the middle and upper class at the time.