Introduction to Ruike REC brand
Category:Beauty
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REC Ruike is a fashion professional makeup brand that moves from background to life. It is equivalent to MO & CO., Edition 10, Little Mo & Co.
EPO Aiyi Fashion Group was founded in 2004. EPO is a personalized fashion company with creativity as the core.We pay great attention to the original spirit. We have always advocated our unique corporate culture with the purpose of [LOVE, Style, Fun].EPOs boutique womens clothing brand MO & CO. After ten years of operating process, it has continuously integrated elements such as fashion, art, design, etc., bringing very personality and diversified full -line products, and providing a mixed trial fun for women in the metropolis.The Edition 10 launched in October 2010 is an EPOs high -end fashion brand. It integrates the contradiction elements into refined high fashion to create a style wardrobe full of fashion people.At present, EPO has more than 10,000 square meters of creative office, and has a 1,000 square meter MO kitchen to provide employees with a variety of free lunch and dinner.Creative graffiti ceiling and lamps are decorated from the cooking materials of EPO organic farms, providing EPO employees with an excellent, relaxed dining environment and healthy diet.In order to implement [LOVE, Style, Fun], the philosophy of life creates a unique personal experience, and encourages every member of the team to seriously focus on the life and work we love.According to the supermodels, the supermodels will casually record their individual self and gain the trend inspiration. They encourage young people to express their own attitudes with REC, record their true moments anytime, anywhere, show their true self, please themselves, and live their attitudes.In this fashion week, supermodels in the background of the show recorded infected with each new generation of consumers, and also completely changed the impact of makeup trends on real life.ReC Rui Ke? Inspired by this free self -personal personnel, encouraging young people to express their attitude of real cooling my makeup, record real times anytime, anywhere, showing the true self, pleasing themselves, and living wonderful.At present, REC Ruike has more than 800 back cabinets across the country, and the Tmall flagship store is opened at the same time.Join business.REC makeup products based on creative marketing concepts -product X creative concept X market promotion, outlines the concept of young and diverse fashionable makeup.In April 2016, REC provided professional makeup services for Shanghai Fashion Week officially designated makeup as the official design of Shanghai Fashion Week, providing professional makeup services for 14 fashion shows such as DieSel, Labelhood.Acknowledgments make people shine.In July 2016, REC joined hands with MO & CO. Cross -border launched the first limited series "Runway", which covered the fist product portfolio covering lip makeup, eye makeup, and base makeup to launch the market with unique packaging.Promote the attitude of young life, and combine the recommendation of the 721 fashion show background to reflect the professionalism of the brand.In August 2016, REC created the term "Olymkiss", which is derived from Olympic+Kiss, represents the Olympic+passion+kiss, eager to wake people through "Olymkiss" to wake peoples gradually losing passion and love in life, and advocate contemporary womens pairs.At the time of life, he has enthusiasm and never stops pursuing beauty.In October 2018, the makeup brand REC opened the REC PAPA Red Night brand to release a big show at the Shanghai 1862 Fashion Art Center.