Mountain Hardwear, one of the top outdoor brands, is known for its top -level materials, innovative design, superb workmanship and first -class cutting, especially hard shell clothing, which is regarded as the leader of outdoor brands.Headquartered in the United States.
Mountain Hard Wear is headquartered in California, and has foundries in Asia, Vietnam, India and other places.The main products include outdoor clothing, tent, sleeping bag and backpack series.In 1993, Jack Gilbert was the chairman of another outdoor equipment brand -Sierra Designs, and Sierra Designs was at the time of the water.Jack Gilbert was worried that the new shareholders would dismantle him and a group of war -tier comrades, so they tried to buy the company with eight of them, but they could not succeed after many attempts.Fortunately, the good news came on the day of Halloween, and investors gave them the opportunity to create a new company.So Jack grasped this excellent time to realize his dreams and founded Mountain Hardwear.But they only prepared for the winter outdoor event exhibition for 90 days.Even though there are only a few folding and plastic chairs in the office, with the experience of Jack Gilbert and another founder Paul Kramer for more than 20 years of experience in the outdoor products market, coupled with other colleagues efforts in product design and market influence in the marketMountain Hardwear was finally recognized.This is all because of the only opportunity.Although the market can accommodate secondary products, this will never be the method of Mountain Hardwear, because we know that the opportunity was not easy.New Zealand allows us to continue to rely on their experience and enthusiasm for outdoor products and markets, and launch new products with innovation, applications, and value -for -money every year to give back to all home users.From 1994 to 1995, due to the good product quality and reputation, their improved versions still appeared on the production line to this day.Although there were not many product series at that time, Mountain Hardwear had received a net profit of 1.3 million US dollars in the first year.In 1995, there were many different types of products on the spring and summer production line of Mountain Hardwear, including the first all-weather tent of the UVX sunroof on the market, more than 12 sleeping bags, GORE-TEX? Jackets and pants, specially for polar journey for polar journey,Absolute Zero Down Parka, Suit, a series of fleece jackets, and Mountain Hardwears first generation of fast -drying T -shirt -AQueduct.Taking advantage of the climbing season, Mountain Hardwear invited the famous mountaineer Ed Viesturs to test products.ED once made a grand wish, hoping that one day, they can successfully board the peaks of 14 global heights of more than 8,000 meters.ED has successfully climbed 4 of them without using supply oxygen.Like supporting BABU five years later, the reason why Mountain Hardwear supports ED VIESTURS is all because of his enthusiasm, humility, and unparalleled personality, making each other very happy.In May, ED came to Mountain Hardwear from Seattle in May. After discussing with the designer for a week, he wore Mountain Hardwears equipment and climbed Mount Everest; then he appeared on Cho OUYU in September.In two years, Mountain Hardwear has become a small company in California and has become a brand of outdoor products that can be based on the peak of the world.Afterwards, Mountain Hardwear also seized a rare opportunity to cooperate with Robert Link.With rich experience, Robert pointed out the advantages and disadvantages of Mountain Hardwear in products and design.Robert had boarded Mount Adams in Washington at the age of seven.So far, he has successfully reached 280 peaks, and he has also climbed ORIZABA, Chimborazo, Illimani, COTOPAXI and Aconcagua in South America, as well as Kanchenjunga (Kanchenjunga), Mount Magnata, and Zhuo Lama.Aoyoufeng and so on.The close relationship between Robert and Mountain Hardwear promoted the establishment of Mountain Link in 1999.The purpose is to provide Mountain Hardwears employees, distributors and customers around the world to provide information about the highest peaks and the most dangerous environment in the world.In other words, the design purpose and place of use of the Mountain Hardwear product.Robert said: "The reason for creating Mountain Link is to make everyone feel the excitement in a safe environment. The name" Link "is not because it is my last name, but connected to Mountain Hardwear andEveryones common ideals -the highest and most primitive places on the earth. "The tour guide company can be seen everywhere, but it is very rare to cooperate with outdoor products companies.This once again proves that Mountain Hardwear likes to break through the boundaries, with the interests of customers and benefiting the public as the ultimate goal.From 1996 to 1997, for human mountaineering history and Mountain Hardwear, 1996 was always very special, and even a shocking year.In early 1996, ED called Mountain Hardwear in Californias office, saying that he would climb Mount Everest again with another expedition.But unlike in the past, they will use a 70mm camera to shoot documents, and they will be played in the 7 -storey IMAX cinema on the screen.Mountain Hardwear is only designed and produced the equipment required by the expedition in less than six and a half weeks.Including a soft pantra to resist the unpredictable alpine weather for David Breashears.This is also the first time Mountain Hardwear has designed protection equipment for machine design. This challenge eventually completed a few days before the departure on March 14.The weather was very bad, and the expedition was forced to return to the Battalion No. 2 (Base CAMP II) to wait for the coming of better weather, and then proceed to the peak.Although mountaineers have been prepared, the climate on the mountains is unpredictable. As a result, Mount Everest scratched a rare storm. The expedition was forced to temporarily put down the shooting to help rescue the trapped climbers.Although the expedition has tried his best to rescue, the tragedy eventually caused eight of them to die!In the minds of the survivors, I still remember the huge power of Mount Everest.The expedition finally reached the top 13 days later to complete all shooting work.But Mountain Hardwears employees were not excited for this.The sadness and frustration brought by tragedy made them determined to make the best equipment for climbers, and they did not allow any accidents to be killed in the pole.This determination and spirit made them design a CRAZY Legs sleeping bag that can maintain the original weight and volume after the knee and knee and the extension area.In the same year, Ethereal Parka also won the "Edit Selection" award issued by the Backpacker magazine for the first time for Mountain Hardwear. In 1997, the year of science and technology was a relatively calm year for Mountain Hardware.New tents, new underlying clothing series, and a revolutionary revolution for tents.The new revolutionary product is called Tension Sheelf.Like the invention of other Mountain Hardwear, the new products are still easy to use.Just put the lightweight tension shelf into the tent pole, which can greatly increase the overall sturdyness of the tent.The chief tent designer Martin Zemitis and Paul Kramer certainly know that by increasing the volume and quantity of the tent pole, the use of multi -point triangle division design and stable point can achieve the same effect, but these methods will definitely increase the weight of the tube and make it become the tabernacle.bulky.In the end, they invented the Tension Sheelf, which greatly improved the balance and stability of the tent through strengthening the tents internal tension.In fact, before Mountain Hardwear invented Tension Sheelf, it had obtained a major breakthrough in clothing materials -developed exclusive Conduit? Waterproof and breathable film [used to be called Storm Light].As soon as it appears, it is the same as Mountain Hardwears screw cap trademark, deeply rooted in the hearts of the people.Initially, it was used only on three sleeping bags. In the next five years, more than 30 products including sleeping bags, jackets, gloves and hats have been used with ConDuit? And the lightweight version of the ConDuit SL?.In 1998, Mountain Hardwear did not satisfy the status quo and tried to apply design and material technology to gloves.The Design Department was expanded and designed a series of gloves that can be used in different weather.In March, David Breashears began to be released by documentary filming in Mount Everest.Due to the tragedies during the shooting, many climbers and the general public who failed to reach Mount Everest came.After reading, they were all surprised, encouraged and awe.The success of Conduit? The success of the sleeping bag series proves that the distributors and users have affirmed its value in function and market.By 1998, when Mountain Hardwear stretched ConDuit? It was stretched to its clothing series, plus the Altitude jacket and waterproof pants to make the order peak.Why can Mountain Hardwear be so successful?Some people say that it is because they come from time to time, and some people say that they are attributed to smart business strategies.But it cannot be denied that the quality of the product has a decisive impact on the success of the company.In fact, the above reasons are not wrong, but in the final analysis, it is because Mountain Hardwear has a group of people with a whole -hearted climber, such as Babu Chiri Sherpa, ED VIESTURS, Robert LINK, Sue Nott, Jon BowerMaster, Eric Weihenmayer, and C. AndaceCable, Bruce Cornell and Mike Libecki, Martin Zemitis with outstanding creative tents, and costume magician Ingrid Harshbarger, Cheryl Knopp, and Carol Owen, as well as a group of computer staff, warehouse manager, customer waiter, and colleagues in the marketing department.Efforts to Mountain Hardwear have opened more than 500 sales points in the United States.The products are also exported to Asia, Australia, Canada, Europe, New Zealand, South America and Russia.Even though Mountain Hardwear can cooperate with world -class outdoor supplies such as REI and Galayans, it has not reduced attention to smaller distributors or specialty stores, because every employee who works there likes to recommend it.And it is a genuine product.Andrew Brewer, the owner of the ONON River Sports, said: "They will only emphasize the same thing, that is, functions, functions, and functions.For these reasons, they won the trust and respect of customers.This respect is mutual.In simple terms, without their enthusiasm for this industry and outdoor activities, everyone will definitely not see todays Mountain Hardwear.When the world was leaping around the world in 1999, the attitude of Mountain Hardwears dare to innovate is the end.The new series MountainWear can be regarded as one of the most successful designs of the company, and the appearance of the entire series is also a major innovation of Mountain Hardwear.It provides self -service tourists, mountaineers, travel and hiking people, and any of any users in need to provide beautiful and professional clothing, so that Mountain Hardwears products can be equipped with both inside and outside.Among them, PACK PANT deeply attracted the editor of Backpacker Magazine. As a result, Mountain Hardwear won their "editing choice" again.When Mountainwear was launched, it was favored by professional climbers.SUE Nott, Jimmy Chin, Mike Libecki and Bruce Cornell wore them to climb the Cordillera Blanca mountains, Karakorams, the mountains of the African island, and the CONTINTAL DIVID of the western United States. e.In the past 7 years, Mountain Hardwear has developed from only 9 employees and a few folding companies to become well -known outdoor products and clothing brands of transnational countries, and sales have also increased by 15 times.With the cooperation with the top climbers and the athletes, Mountain Hardwear and them may be the most barren, primitive and most dangerous on the planet, and may be comparable to the moon.At the beginning of the opening, everyone was full of expectations and hope, and the goal set was far more than expected.However, without perseverance, Mountain Hardwear cannot still work hard today to continue to develop new products for users.At this moment in 2000, Mountain Hardwear seemed to be able to master the direction.The business is on the track, the product sales are ideal, and the customers are quite satisfied. At the same time, in this chaotic and challengers market, they have found positioning.But we know that success and complacent are often the greatest enemies. Besides, Mountain Hardwear has many ideals that have not been achieved.So Mountain Hardwear created a new series of lighter and breathable new series -Canyon, two more exquisite and easy -to -carry tents, and two converted all -weather tents by extending the production line of Mountainwear.In addition, Mountain Hardwear also started from the perspective of self -service tourists to create a double -layer sleeping pad.Another masterpiece of Mountain Hardwear in the millennium is Tempest SL.Because the Conduit SL? Film film of the patented Nylon RIPSTOP and Mountain Hardwear patented was used, and the inner layer was used to use Microfleece to achieve high water and windproof functions.The TEMPEST series makes light and easy -to -collect jackets re -positioned.Under the rigorous test of Mountain Hardwears sports experts, Tempest believes that Tempest is the best choice for winter sports.When designers are working hard for their new works, athletes around the world are trying their best to push themselves and Mountain Hardwears products to the limit.The Sue Nott successfully boarded the northeast of India, as high as 21,000 feet Shengshan Shivling.Mike Libecki returned with strange experience in Baffin Island and western China for five months.And the outstanding disabled athlete Candace Cable rode her manual tricycle to complete the feat of the United States.Although each challenge is extremely difficult, it is pursued by all Mountain Hardwear.In 2001, sleeping bag products can only choose one of them in comfort or easy collection.Mountain Hardwear, as always, does not just do things according to Formula, and believes that there are always ways to dissolve these two characteristics.As a result, QUANTUM Expander was invented. Add a zipper design to the right side of the sleeping bag to increase the expansion space of 8 inches up and down. At the same time, the weight almost remains unchanged.When the zipper is opened, the sleeping bag space and air flow increased immediately, causing its comfort to be the leader in the same level.When the zipper is pulled up, it becomes a warm peace nest.Users can choose two warm materials of 600-Fill Power down or Polarguard 3D chemical fiber, and each supervisor uses a patented Conduit SL? Waterproof fabric.In addition to being loved by users, Mountain Hardwears sleeping bag has once again obtained the enviable Backpacker.In addition to the innovation of Quantums sleeping bag, Mountain Hardwear has also made major breakthroughs in layered clothing technology and applied to new products in 2001.The Windstopper N2S film jointly developed with Goror Company replaces the concept of traditional layered dressing.Windstopper N2S? Film can be completely windproof, coupled with the soft fast -drying fabric inside, so that the Transition series is still suitable for use under different temperature changes throughout the year.In 2001, there was another more important good news,On May 25th, one of Mountain Hardwear, one of the sportsmen Erik Weihenmayer, successfully boarded Mount Everest, becoming the first blind person to reach the worlds highest peak.On the way back, he said: "Whether we are blind or not, we should try our best to discover all the beautiful and novel things in the world. Whether we are climbing the cold mountains or playing with children in a warm home."It is you" in 2002, compared to other brands, Mountain Hardwear can show more unlimited and innovative practices, and design products leading the industry.The new clothing series launched in 2002, Mountain Performance, uses fast -drying clothes and close tailoring, suitable for various activities, such as: off -road running, climbing, mountain bicycles, hiking, and even general outdoor activities.Spring is coming and autumn, one year after year, it will end in eternal.Mountain Hardwear adds new members to the production line every season.In the fall of 2002, it may be the most shocking since the establishment of the company. The 3-Layer Conduit RECON jacket designed for snow activities.In terms of functions, the seamless paste above the arm can be designed with the intersection, which can be placed in the intercom; the elastic fabric order is more convenient when the activity is activated, and the zipper is 100%waterproof.The three-layer GORE-TEX XCR? FTX Mithral Parka is even more powerful in the history of Mountain Hardwear, which is also specified by RMI.Another series of EPIC represents light and waterproof breathability. The surface is treated by Microporous technology, making it feel soft like silk.The Ascent series is also more light on the production line, but Vision Jacket, which is not practical.In addition, the ALCHEMY windproof and warm jacket brings new standards for traditional hard body jackets in terms of softness, stretching, windproof and breathable.Today, Mountain Hardwear has a enthusiastic and innovative attitude to give users a gift while taking advantage of the 10th anniversary celebration. The first Conduit SL? Spectre SL with waterproofing with waterproof technology is.It successfully defeated other opponents and once again won the Backpackers "Edit Selection" for Mountain Hardwear.Mountain Hardwear has a continuous enthusiasm and adhering to an innovation attitude. The worlds first seamlessly paste sleeping bag made of waterproof fabric SPECTRE SL, becoming a pioneer of integrated all -weather ultra -light tents, using the Cross Flow ventilation system to get breathable again in breathableness.Next city.For the first time, the Synchro jacket plus a strong and elastic thermal pressure strip on the waterproof surface layer, so that the clothing of this series represents the real breakthrough of the windproof and heating jacket.With this innovative design, Synchro won the largest outdoor sports supplies exhibition (ISPO) in Europe.Vieturs boarded Nanga Parbat, and then as long as you reached the peak of Anna Purna, you can complete the feat — without the use of supplies oxygen, conquer all mountain peaks with a height of more than 8,000 meters on the earth.