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Nestle Nestle Maternal and Baby Brand Introduction

Nestle Nestle Maternal and Baby Brand Introduction

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For more than 100 years, Nestlé has carried the healthy growth of a generation of babies.Today, 5,000 nutritional experts are committed to developing safe and high -quality nutritional products in 34 R & D centers in the world to interpret the real needs for babies.The advanced R & D system allows Nestlé to always be at the forefront of the mother and baby nutrition, helping parents to give babies more health and care.
In Europe in the mid -19th century, the scale of food production is generally small.With the changes in living conditions -cities and towns have become larger and larger, railway networks have been laid, and the purchasing power has also increased. The food manufacturing industry has begun to develop a lot of development.
Although I know that breast milk is the best nutritional food for babies, the mother of Europe at that time was still in a dilemma: they wanted to feed the baby with their breast milk, but some of the actual situation made them only choose artificially synthetic synthesisNutritional foods are used to replace breast milk, and those animal milk that is not digested makes alternative food often threatened the babys health and even causes the babys death.
The originality, toughness, and maximum security have become the eternal foundation of the Nestlé brand. Mr. Henry Nestlé, who is already 50 years old, has become a manufacturer who likes to welcome new challenges.In 1875, Nestlé, 61, sold his personal company and created Sociétéfarinelactéehenrinestlé to continue to work hard to meet the needs of babies around the world.
"Nestle" means "little birds nest". This warm birds nest is not only the logo of Nestlé, but also contains the concept of Nestlé: care, safety, nature, nutrition."Babys health, our promise", Nestlé listened to the babys hearts attentively in 140 years, and guarded the healthy growth of the baby from generation to generation.
Nestlé in China
The Nestlé Group, headquartered in Switzerland, is one of the largest food companies in the world.However, Nestlé has a long history in China. For a century, Chinese consumers have been very familiar with and trust the Nestlé brand.
1908: Nestlé opened its first sales office in China in Shanghai.Nestlé was one of the earliest foreign businessmen to enter China and had a firm promise to China.
1980: Nestlé began to discuss with the Chinese governments investment in China, and brought its top proprietary technologies and rich professional knowledge in the world in the world of nutrition and food processing to China.
1990: Nestlé started operation in the first joint venture in mainland China, and then built a number of factories.Nestlé uses local raw materials to manufacture the same high -quality foods locally to replace imported products, helping China save a lot of foreign exchange in this regard.99%of the products sold in mainland China are now made locally.
2001: Nestlé established Shanghai Nestlé R & D Center in Shanghai.This R & D center is committed to applying technology and nutrition research, and developing nutritional foods that Chinese consumers love and are suitable for Chinese taste and consumption power.
2006: Nestlés direct investment from Switzerland has reached 7 billion yuan.