Toshiba TOSHIBA brand introduction
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Toshiba was founded in July 1875. It was formerly known as the Tokyo Zhipu Electrical Co., Ltd. and officially merged into Toshiba today in the Tokyo Electrical Appliances and Zhipu Production Institute in 1939. The new names are the beginning of the two companies.And its English name is also merged according to the Pinyin of Japanese; To represents the pronunciation of Japanese East, Shiba represents the pronunciation of Zhizhi.
Since the 1980s, Toshiba has transformed from an enterprise with household electrical appliances and heavy motors as its main body to comprehensive electronic electronics companies including communications and electronics.In the 1990s, Toshiba has developed rapidly in digital technology, mobile communication technology and network technology, and successfully transformed from giants in the home appliance industry to pioneer in the IT industry.
Toshiba Group has entered China for business since 1972, and has been more than 40 years.From providing radio and television equipment for China in 1972, large -scale projects participating in color TV domesticization in 1978, and establishing Chinas first joint venture in Dalian in 1991. After decades of development, Toshiba has established 87 in China in China.Enterprises have more than 35,000 employees.At the same time, Toshibas five major businesses, such as the power and social infrastructure, community solutions, medical health, electronic components, and living products in China have carried out business in China, and the business scale in 2013 reached 82 billion yuan.
It is China ’s outstanding talents and strategic partners that support Toshibas career in China.The cultivation and bold appointment of talents reflect Toshibas full trust and respect for local employees.The win -win relationship established with Chinese enterprises has enabled Toshiba to have more broad development space.
Toshiba strives to become the worlds top enterprises. In order to continuously launch different, the worlds first commodity and services, it has been unremittingly committed to the research and development of new products and new technologies.In the business areas of future growth pillar industries such as comprehensive storage, intelligent communities, electrical electronics, electric vehicles, renewable energy, health care, digital products and services, etc., a large number of manpower and material resources havePut a key investment.Strive to launch more attractive products and services to the market faster than other companies, thereby strengthening the market competitiveness of the enterprise.
Since its entrepreneurship in 1875, we have always believed that through the cause we created, it is the responsibility of the company to contribute to the happy life and culture of the people of the world.
As always, we will be frankly facing various problems today, and work hard for the tomorrow of humans and the earth.
On June 30, 2016, Midea held 80.1%of Toshiba Home Appliances Corporation through Holding subsidiary Midea.At the same time, Midea will also receive a 40 -year -old Toshiba brand global authorization and more than 5,000 patents related to white home appliances.