Dr. Cai Longwei, the founder of Wima, often describes the founding brand as the "adventure game", and calls the process of founding the brand a thrilling process.Indeed, when Weimar was founded at the beginning, no one in Hong Kong was interested in creating its own brand. At that time, Hong Kong people only bought European and Japanese goods. Hong Kong goods had no foothold, and the mainland market was not open.Dr. Cais own brand naturally chose a road on the wind, and this road has been for more than 20 years.
Although Wimas brand development in Hong Kong has only a history of more than 20 years, in fact, Goodway has been based on the home appliance industry for more than 40 years.As early as 1965, Dr. Cai Longwei founded the Golden Crown Electronics Factory to produce semiconductor radios.In 1982, in response to the appeal of the diversified development of Governor McIrunarian, Dr. Cai founded the Weilima Electric Manufacturing (Shenzhen) Co., Ltd., in addition to creating the original electronic product, also produced iron.The small appearance, excellent quality, and international security standards also establishes the position of Goodway products in the industry.In 1985, in accordance with the reform and opening up of the Mainland, Goodway moved the factory to Shenzhen.In 1993, the Weimar brand entered the Mainland.
Dr. Cai Longwei, the founder of Weimar, held early Heropolduct with a small and high -quality travel iron.
The name of Wima in China was originally Wima. Dr. Cai felt that the name of the three words was not suitable for the name of the brand.The head and horse are prestigious.When the horse runs fast, there must be a good road. Weimas English name is goodway. "Good" means good. "Way" means the meaning of the road.Hong Kong also has the Weimar brand, a home appliance brand that makes Hong Kong people show off and proud.
Weimars main business is to produce small home appliances, such as electric iron, hair dryers, sandwiches, coffee pots, electric water bottles, heating fans, etc.Essence
The Weimar brands persistence of excellent quality has obtained security certifications from many international authority: 3C, CB, GS, CE, UL, etc. In 1999, he won the ISO9001 certificate.It has also been awarded the "Super Brand" and "Hong Kong Famous Brand" awards. In 1990, it was rated as a key foreign exchange enterprise by the Shenzhen Peoples Government.
As early as 1994, Goodway obtained ISO9002 certification, and the production process reached the international level.Over the years, Wima has purchased accident insurance for customers, with a maximum compensation of nearly HK $ 50 million.The power cords of all electrical products of "Weimar" are obtained by the KEMA-KEUR logo, which means that they meet European law requirements, and their electrical products have passed European standard certification.In 1997, Wima had obtained the "CCC certification" of Chinas sales safety specifications.