Introduction to Ruizhenxiang Refposian
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The Beijing Ruizhen Xiang Silk Store is the old Chinese name named by the Ministry of Trade.
At the end of the Qing Dynasty, in the 19th year of Guangxu (1893), Meng Luoguan, a native of Zhangqiu County, Shandong Province, virtue of his familys strength in Zhoucun. Following the investment in Jinan, Qingdao and Tianjin, he invested 80,000 silver.Meng Yanhou, who has run Shandong Zhaizi for many years, has opened this silk cloth shop in Dashira.Refer to the allusions of Qingyes repayment in "Huainanzi" and "Search God", named Ruizhenxiang.Therefore, the second door of the store is engraved with a crickets.After the opening, the business is prosperous and famous. Only seven years have already owned 400,000 yuan in funds, ranking first in the Eight Daxiang.Beijing City has been circulating for many years, and it is a vivid portrayal of Ruizhenxiangs famous Beijing City.
In 1900, although Ruizhangxiang was fire, Meng Luoguan and Meng Yanhous ambitions had been ambitious. In about 1902, the restaurant with a well -equipped wall of the wall high -gate and thick equipment was rebuilt on the ruins.It was this magnificent shop that ensured that Ruizhen Xiang was exempted from a soldier under Yuan Shikais subordinates 10 years later.In order to maintain Ruizhenxiangs leading position in Dashirans fabrics, Meng Luochuan has opened five stores on this street, becoming a large cloth shop in the north and south of our country in the early 20th century.Xiang Xiangs history of entrepreneurship was shot for material.
At present, Ruizhenxiang has two floors with patio patios. It is the only shop that maintains the old -fashioned original appearance in the Dasaira. It has been listed as a national cultural relics protection unit.
In the early days of Ruizhenxiangs entrepreneurial, the cheap and cheap flat -grained color cloth was loved by customers.After decades, it still maintains a good -selling momentum.This color cloth is dyed with a good white blank cloth (including foreign cloth).Ruizhenxiangs drifting dyeing process is strict. The cloth that just out of the dye house is strictly prohibited to go public immediately. It must be tied to the cellar for more than half a year. The dyes will slowly penetrate each yarn before they can be sold.Although the influence is still meticulous.This kind of crafts similar to old wine and old vinegar are called stuffy; after the stuffy cloth, the shrinkage rate is small and the cloth surface is flat.The color is uniform and not easy to fade.
The source of the silk culture in my country has been circulating. The word Beijin has appeared in the Book of Songs.Ruizhen Xiangyeng Yangs national essence, reviewing the situation, turned to the silk boutiques and ethnic woolen goods in all parts of the country in Beijing, facing all strata from the palace, Da Palace, Liyuan artist, everyones ladies, Xiaojiabiyu to the people of the people.In order to ensure the quality, many silk products are also weaving and dyeing like operating color cloth. They will go to Suzhou and Hangzhou to find reliable manufacturers to order; when the products leave the factory, they must be carefully checked by the technical staff of Ruizhenxiang to reach the request to receive the goods.Strict purchase is a major feature of Ruizhenxiang.
Ruizhenxiangs leather goods are also well -known in Kyoto with excellent texture. Before 1930 (before the Japanese invasion of China), they insisted on sending capable personnel to Zhangjiakou, Shanxi Jiaocheng and Shundefu, Hebei.For example, Hailong, Mizase,, sable, beach sheepskin, etc. are all purchased; the dart car is delivered to Beijing through the dart car, which shows that its value is expensive.The quality of Ruizhenxiangs skin has been maintained to this day, and the precious sea dragon is amazing.
Ruizhenxiang insists on sincerity in business, is genuine, is not priced, and has no bully, never cater to price reduction wind, and follow the waves; the clerk is enthusiastically hospitable, fully introduced, and attentive service;Language civilization, there is no unexplainable export of dirty words, creating a comfortable and warm shopping environment for customers.
In 1949, the vicissitudes of the old Ruixiang Xiangxiang and the old -fashioned big names ushered in the dawn of democracy and the liberation of Peiping.The first five -star red flag raised by the founding ceremony was made with the fabrics provided by Ruizhenxiang; from then on, the old name Ruizhenxiang has gained a new life from the end of the rule. At the end of 1954Silk shops loved by the capital of the capital and Chinese and foreign tourists.
Since the reform and opening up, Ruizhen Xiang has carried forward a good tradition of combining sales fabrics and helping customers with processing clothing, and has paid a lot of effort in developing my countrys traditional clothing, especially in processing and displaying the grades of Eastern women and Chinese silk. Of course, one stitch is improving, one in a wonderful one, and is loved by guests at home and abroad.In recent years, Ruizhenxiang has already owned his own brand, and has applied for his own identity with a pair of mother and son in mythology.Multi -varieties of traditional costumes have been produced in batches and launching markets.Since 2002, Ruizhenxiang has been rated as a well -known trademark in Beijing. In 2005, it was rated as an excellent specialty store in Beijing.
On the premise of ensuring the quality of the product, Ruizhen also provided a fast service, adding a 24 -hour clothing service item.
The employees of Ruizhenxiang are on the new business avenue of famous stores, goods, famous brands, and uniforms. They are determined to build this century -old brand into the Beijing post on the Chinese Silk Road, which are across the century!