Patagonia Bata Gonia, in 1975, is the top international outdoor brand, is known as GUCCI in outdoor brands, global leaders of global function and lifestyle design and marketing.
Battania, outdoor brand in the world, is Gucci in outdoor brands in the United States.
For more than 30 years, Patagonia always seems to have only served those enthusiasts and mountaineers who are outdoor, and their outstanding features are exquisite details.
Patagonia was founded in 1975. The founder was a blacksmith, named Yvon Chouinard. In the early days, he created rock climbing equipment to Youxianmei Rock Wall for sale, and then returned to Luoshanji surfing.The clothing came from the race shirt purchased by England, and later started its own clothing processing in the local fire station office building.
Patagonia in the Chinese market has always been low -key.Patagonia International Sales CEO BK said: Patagonia is a wholly -owned enterprise. Patagonia will not go public and will not financing. Do not grow the growth rate of the company too fast every year. We must determine that each piece can be done well.We are very concerned about the Chinese market, but we will choose the goal of cooperation very carefully. Patagonia does not cooperate with agents. Patagonia will directly maintain Patagonias brand and customer service with retailers.Patagonia will be sold in China with a retail price of almost the world without leaving profits in the immature market in China, because Patagonia pays attention to the interests of customers.