Beginning in 1993, the original underwear brand leader, underwear clothing solution provider, its own technology companies with many brands and product lines, specializing in high -quality personal clothing and their products, and the domestic fashion underwear market has a leading brand.I admire will always adhere to the corporate mission of "creating beauty and conveying love". By continuously creating, fashion, healthy, scientific and technological, and cultural products and experiences that meet consumer needs, to achieve the pursuit and creation of "beauty", to convey global consumption world consumptionCare.
Irea is a professional underwear brand, which is headquartered in Beijing.The brand was born in 1993. At present, sales outlets have spread throughout the country, and the sales performance is among the top underwear industry.The A admiration group headquartered in Wangjing Science Park, Zhongguancun Electronics City, Beijing. In its development process, it has always adhered to the mission of "creating beauty and passing love".At present, it has ranked among the leading brands of Chinese fashion (underwear) and actively expand overseas markets.
The brands and product lines owned by admiration include: "Aimerwomen", "Aimermen", "Aimerkids", Aimerbody, "IMI ′S)," Langkawen)"(LaClover)," SHINELOVE ", Swimsuit, Acting for BECHIC Market Store, and personalized underwear and dress custom studios.
At present, Ai Mei Group has production bases that produce various underwear in Suzhou, with an annual output of more than 800 million pieces.The modern fashion factories with large functions, the construction of the Beijing Shunyi base, marked the development of admiration and the development of admiration has entered a new stage.
In the future, admiration will continue to adhere to the brand positioning of "exquisite, fashionable, and elegant", pursue the organic integration of oriental elements and international popularity in terms of style, deeply excavate the values ??and aesthetic meaning of underwear culture, and establish a high -end international high -end internationalization of Chinese styleBrand.
Admiration culture
Ido Mission: Create beauty, convey love
Core values: Love · Beauty
A spokesperson
In 2009, I admired the international superstar Gong Li as the spokesperson for the brand image.Irea will always adhere to the brand concept of "creating beauty and passing love" and the brand positioning of "exquisite, fashionable, elegant", pursue the organic integration of oriental elements and international popularity in terms of style, and create an international high -end brand image with Chinese style.The business goal of admiration is to become a Chinese fashion leadership brand, internationally renowned brand and century -old enterprise.