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PRSR Pasha brand introduction

PRSR Pasha brand introduction

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Zhejiang Yingchang Glasses Industry Co., Ltd. (hereinafter referred to as Yingchang Industrial) was founded in 1992. It is a comprehensive glasses supplies that integrates brand, R & D, design, production, and sales.Musto, optical mirrors and other products.After 20 years of vigorous development, under the leadership of the classics and brand as the first spirit, Yingchang Industry has become the leading enterprise in the Chinese glasses industry.
Yingchang Industry, as a professional glasses company, pays great attention to the development design of the product and the innovation of product functions. The annual investment in new product research and development costs is nearly 10 million yuan.Hundreds of new products are launched every year for production, quality testing equipment and powerful new products and high -quality R & D and design teams.
Yingchang Industrial is located in the coast of the East China Sea and the city of Zhejiang Province, known as the city of Chinese glasses, Duqiao Town, is close to Taizhou City, 10 kilometers from Haimen Port, 180 kilometers from Ningbo Port, and 20 from Huangyan Airport, LuqiaoKilometers, 15 kilometers from the highway and railway from the Thaiwen Highway, the transportation is convenient, the logistics is smooth, and it has unique geographical advantages.Yingchang Industrial Factory area covers an area of ??more than 80,000 square meters, with a construction area of ??more than 120,000 square meters, and more than 2,000 employees. In 2013, the total industrial output value was 300 million yuan.Yingchang Industrial Collection of the National Eye Protection Standardization Sub -Technical Committee Deputy Chairman of the Technical Committee, the executive director unit of the China Glasses Association, the vice chairman unit of the Zhejiang Glasses Industry Association, and the top ten best -selling sunglasses brands in the country.At the forefront, the comprehensive share of the glasses market for many years is among the best in similar products in the country.Yingchang Industry not only focuses on the control and improvement of product quality, but also pays more attention to brand innovation and development.In 2005, it passed the ISO9001 international quality system certification. Now it already has sunglasses brands such as Pasha, Langtemeng, Yingchang, Kaidi, Oliang, of which Yingchang is a well -known trademark in China, and Langtemeng is a famous brand in Zhejiang ProvinceEssenceIn addition to the continuous strengthening of the market in mainland China, Yingchang Industry has continuously increased the expansion of the global market to provide high -quality products for more countries.除北京、上海、广州、杭州、成都、西安、兰州、乌鲁木齐、哈尔滨等国内近百个城市外,还拥有纽约、华盛顿、巴黎、迪拜、巴西、莫斯科等海外销售网络,出口到俄罗斯、美国、France, Italy, India, Iran, Turkey and other more than ten countries and regions.Among them, sunglasses products occupy more than 50%of the Russian capital Moscows market share.Since its establishment, Yingchang Industry has always focused on the business philosophy of being down -to -earth, perseverance, forge ahead, and positive, and adheres to the business philosophy of quality first, continuous improvement, hard diligence and frugality, and sustainable operation.Provide high -quality products for the market.Yingchang Industry pays great attention to the shape and promotion of the brand. In order to further expand the market size and maintain an advantage in the fierce sunglasses market, in 2009, she began to invite film and television superstar Fan Bingbing to become the image spokesperson for her fashion sunglasses brand -Pasha brand.Today, the Pasha brand has spread to the north and south of China, and has established a distribution network in Hunan, Chongqing, Yunnan, Shanxi, Anhui, Jiangsu, Heilongjiang, Guizhou, Sichuan, Gansu, QinghaiIn the TV channel and network dissemination, as a sunglasses brand that focuses on creating fashion, confidence, and personality, Pasha not only refines the sunglasses to the height of female personal accessories, but also shapes the brand slogan as an unforgettable, highlighting Pasha, highlighting PashaThe perfect fusion of fashion sunglasses and the noble and elegant temperament of the audience.In 2014, Yingchang Industry will continue to focus on brand development, focusing on the market with high -quality products, and providing reliable experience and support for the international integration of the Chinese glasses industry.The rapid rise and progress under the new situation contribute to the development of the Chinese glasses industry.