SHES originated from Europe and is perfectly combined with traditional Chinese culture to create an international, elegant and fashionable SHES image.Interture international popular elements and comprehensive design advantages, SHES has launched hair accessories, chain, scarves, brooches, sunglasses and other series of accessories to suitable for the needs of fashion women aged 25-35.
So far, SHES has the size of more than 300 chain operating outlets. It has settled in high -end shopping malls including Beijing and Shanghai and other large cities, and has marched into the international market. At present, SHES has successfully entered the United States, Japan, Germany, Georgia,, Georgia,,, Georgia,,, Georgia,,, Georgia,,,,,,,Vietnam and other markets.
Adhere to product personalization and differentiation, SHES continues to improve brand strategy, focus on product development, development, design and media promotion, to enhance brand awareness, reputation, loyaltyQianzi "brand leads womens consumption trends, showing womens nobleness and elegance.
brand introduction
Shes adheres to the concept of "Freestylejustforyou". Based on natural aesthetics, it has precipitated and elegant style to provide urban women with diverse fashion blueprints. After more than 10 years of brand accumulation and market perception, there have been nearly 400 stores so far.
Wen Wan is subtle and emotional aesthetic. As a domestic first -line accessories brand, shes is mainly hair accessories, covering the main categories such as glasses, scarves, hats, boutiques.The ultimate design team fully expresses the fashion and romance of Shes accessories, and creates accessories language that gives the quality and close to life.
The style of pleasing self, the elegant and restrained brand tone of the SHE ’s, provides a comprehensive solution for urban womens fashion matching, and create a source of happy life.
Product concept
Free and lively design style, arbitrary design concepts, and tailor -made fashion women to pursue youth, positive, happy and confident fashion.
Creative design, forward -looking international popular views, tease the desire of each beautiful protagonist.
Get the market opportunity at a frequency of new products with no less than 60 models per month, and carefully create the latest popular fashion.
When the product is generous, it meets the needs of most consumers, complete types, and selected materials. Rich color can resonate with the target consumer groups.
SHES Qianzi brand history
In 2000, SHES came to China from Europe and opened the first physical store in Shenzhen, mainly to operate womens accessories;
In 2002, SHES expanded towards cities outside Shenzhen, entered mid -to -high -end shopping malls, and opened counters and specialty stores;
In 2003, SHES launched the KOOL brand in accordance with the needs of brand development and market needs, mainly to operate sunglasses;
In 2004, SHES created an independent training center and production base. It designed and developed, produced, produced, and sold in highly unique new products every year.Mature operation mode, training service facilities, teachers and training mechanisms;
In 2005, SHES successfully expanded overseas markets and opened counters and specialty stores in the United States, Japan, Germany, Georgia, Vietnam and other countries;
In 2006, the launch of the SHES Beauty Magic Series Series: The first "Scarf Scarf Scarf and Wets", each year, the "Magic Basis", "Hair Towers", "Boutique Beads" and other essence readings were launched.It is loved by customers;
In 2007, SHES became the exclusive sponsor of the "Youth Star" jewelry of Shenzhen TV Station;
From 2007 to 2008, he won the TOP Award of "The Favorite Accessories Brand of College Students" magazine for two consecutive years;
In 2007, the companys KOOL brand was invited to participate in the 7th China (Shenzhen) International Brand Clothing Fair and won the "Best Exhibition Design Award";
In 2007, SHESs Asian stores in the United States officially opened;
In 2008, SHES jewelry won the "Lady Stad" "Ten Years Best Brand Cooperation Award".And the TV series "The Secret of the Three Women" jewelry sponsorship;
In 2009, the Qianzi Primary School in Meitan County, Guizhou Province, which was donated by Qianzi Company, started construction. In the autumn of the same year, Qianzi Primary School was completed;
In 2009, SHES once again became the favorite jewelry brand of college students;
In 2010, SHES officially started the operation of e -commerce, and launched the publicity of e -commerce in all aspects on platforms such as magazines, networks;
In 2010, on the basis of the original SHES brand, the new concept of VeryShe ’s was launched. Since then, the concept model and image product series of She’ s products will be launched. VeryShe ’s will move towards a higher -end market;
In 2011, SHES became the only designated jewelry sponsors at the 26th World Summer Conference;
In 2011, the SHES Dubai store officially opened.