Hengyuanxiang Home Textile Brd Introduction
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Shanghai Hengyuanxiang Home Textile Co., Ltd., founded in 1998, relying on the strong operating brand capabilities of Hengyuanxiang Group, has become a three major products with natural fiber products, improved fiber products, independent intellectual property rights, and related supporting facilitiesComprehensive home supplies enterprises of extended products.In 2009, with the adjustment of the organizational structure of Hengyuanxiang Group, it became Hengyuanxiang Home Textile Industry Group (hereinafter referred to as Hengyuanxiang Home Textiles).At present, Hengyuanxiang Home Textile has a series of brands such as Hengyuanxiang, You Shilan, and Sensleep.
Hengyuanxiang Home Textile is committed to governing sleep pollution, improving sleep quality, and striving for the Chinese peoples living room level to last a new step.We will strive to allow all consumers and the entire industry to generally agree with the concept of "governing sleep pollution"; we will also strive to develop Hengyuanxiangs home textiles into home textile brands that spread the peace culture.It is hoped that through our unremitting efforts, we will improve the attention of the entire industry and the whole society, and do our own social responsibility and make our own contributions.
The company adheres to the establishment of a brand image, enhances brand value, and promotes multi -brand operating models.As of the end of 2014, Hengyuanxiang Home Textile brand sales exceeded 700 million yuan.At the same time as Zeng created performance, in early 2012, Hengyuanxiang Home Textile established a new development idea with "sensory sleep" as its core, that is, the research and promotion of the concept of sensory sleep, and gradually guided consumers to establish a life concept of sensory sleep life.Since 2012, Hengyuanxiang Home Textile has launched a series of brands such as Hengyuanxiang, You Shilan, and Sensleep.At the same time, Hengyuanxiang Home Textiles have also made new breakthroughs in e -commerce, mall stores, TV shopping and other channels.
In the future, Hengyuanxiang Home Textiles will advocate the lifestyle of sensory sleep as the core, and the focus of sheep and wool as the focus of product performance, leading consumers to establish a new sleep and home lifestyle with sensory comfort.Hengyuanxiang Home Textiles hopes that through unremitting efforts, consumers and the entire industry can generally recognize it, enhance the attention of the entire industry and the whole society, and make contributions to social responsibility.