brand introduction
Mark Fairwhale is a diverse tide brand.品牌坚持“艺术”DNA元素，从2002年开始从多个艺术领域汲取灵感，包括表演艺术(音乐、舞蹈)、造型艺术(绘画、雕塑、建筑)、语言艺术(文学)和综合艺术(戏剧、Movie), etc., through patterns, color, crafts and other clothing design methods.
Brand Positioning
Brand core values: each piece is a limited edition
Target customer group: last years aging & non -genderization
The psychological age of the audience: 24-26 years old
Brand product series
Guo Chao Art Series: With the Chinese culture/Chinese spirit/Chinese attitude, the brands positive power is transmitted through clothing, and the international trend style and silhouette of Chinese elements are integrated to shape the national style High-Steet.
International Art Series: Carrying the original, art, and trend DNA carrying the Mark Warfofi brand, with brand heavy craftsmanship, patterns, and color genes, through the use of flowers, insects, birds, and beasts to integrate art and fashion.
Simplicity Art Series: Different artistic styles and artistic elements such as simplicity, abstraction or linearity.