Tupperware brand introduction
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Tupperware, a well -known global home supplies brand, is headquartered in Orando, Florida, USA.
More than 70 years of history, more than 70 branches around the world.There are production bases in 15 countries, such as the United States, France, Australia, South Korea, China, etc.More than 8,000 products have been launched, and more than 100 countries and regions in the world have been launched.
It is committed to designing high -quality products combining practical and aesthetics, and provides consumers with products of food preservation, preparation, cooking, storage, production, cleaning and other products.
Special Pepsi Hui China:
Tybaihui (China) Co., Ltd. was established in December 1995. It is a wholly -owned US company and officially opened at the end of 1996.The headquarters of China is located in Guangzhou, with branches in Beijing, Shanghai, Chengdu, Changchun and Xian, and its business spreads in more than 300 cities and regions across the country.There are modern factories in Guangzhou, with advanced injection molding technology and production lines, and adopting global unified raw materials and quality inspection standards.The factory has passed the Quality System certification of ISO9001: 2008 in the UK, and the production process and quality control are strictly efficient.In addition to meeting domestic demand, products are exported to the European, American and Australian markets.In 2000, it began to set up a franchise store in China and take the membership system as the development strategy. At present, there are thousands of specialty stores/counters and hundreds of thousands of members across the country.
"Do not do the value": Special Parkhui is committed to providing customers with high -quality household products and personalized shopping experiences, and will not participate in the competition of low -end products; Notable feature.Implementing experience marketing strategies, in -depth contact with consumers, and committed to creating a good experience for customers to use Tablet Hui products, which is one of the reasons why customers have a high loyalty to special Baihui products.The main way to realize experiential marketing is the colorful "Special Baihui Product Demonstration Meeting"; the consumer membership system (Special Baihui Wonderful Life Club), the company will publish a "Tupperized Life" magazine every month, which will publish the product above. And promotional information and multiple knowledge.Each issue of "Stepai Hui Life" will be distributed into the hands of each member. After receiving "Special Baihui Life", many members will return to the specialty store/counter to buy their favorite products; "business is life": We have positioned Tablet Specialty Store as the "Special Pavilion of Special Baihui Life", because here consumers can not only buy Tybaihuis high -quality products, but also learn various knowledge -based knowledge, and meet new friends in many life.