Founded in Austria in 1973, well -known brands of outdoor equipment, focusing on the professional outdoor brands that focus on extreme climbing and climbing. Its charge/sunscreen is excellent, and the multi -product outdoor pioneer of sports.
Through continuous exploration, accumulation and innovation of more than 40 years, Northland has developed from professional and technical brands that focus on extreme rock climbing and mountaineering to multi -product pioneers covering outdoor walking, outdoor travel, urban leisure, skiing and other campaigns.Today, Northland has more than 2,000 stores in 42 countries in the world, and is ranked among international outdoor brands.
Since landing in China in 2003, Northland has insisted on scientific and technological innovation, smart design, and improved quality.Its EXOTHERM? Technology platform, which gives consumers a security protection and comfortable experience; in the field of external technology applications, Northland selects GORE-TEX?, Polartec?, Primaloft?, Vibram?Manufacturing high -tech performance humanized products.
In 2016, Northland traced back to the origin of Austrian comfortable outdoor lifestyle.
Nanjing Border City Sports Products Co., Ltd. was established in 2002. The main business is the design, development, organizational production, brand operation and sales of multi -brand outdoor products.Through brand promotion, independent design and R & D, supply chain integration, and marketing network construction, the company focuses on allowing customers to experience comfortable outdoor, meet the outdoor needs of different consumers in different use environments, and focus on becoming more outdoor products leading the outdoor market in ChinaBrand operator.At present, the company is operating Northland, Halti, LOWA, Leki, Alpina, Head, six outdoor brands.