Revitalize Zenxin brand introduction
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Guangzhou Zhenxing Industrial Co., Ltd. is a group -based professional plastic household goods enterprise integrating R & D, manufacturing and marketing.At present, the company owns Guangzhou Nansha District Zhenxing Plastic Co., Ltd., Guangzhou Zhenxing Plastic Hardware Plant, Guangzhou Zhenzhi Trading Co., Ltd., Guangzhou Panyu Jihong Industrial Co., Ltd., Guangzhou Xiangke Chemical Co., Ltd.Limited, Guangzhou Zhenying Plastic Co., Ltd., Fogang County Yuchun Shanzhuang Co., Ltd. and other entities.There are 60,000 square meters of factory buildings, more than 3,000 square meters of office buildings, and 15 acres of employee resort, nearly 2,000 employees.
Create a brand, pursue excellence, and become a well -known company in the industry
As early as the mid -1990s, revitalization began to pay attention to brand building.In 1996, the revitalization of the "Z" graphics registered trademark was officially used.In 1999, the revitalization will build a brand strategy. As a basic strategy of corporate stability and sustainable development, it has created a precedent for the establishment of the brand in my countrys plastic home supplies industry!
Through the efforts of these years, the brand effect has appeared one after another, becoming a well -known brand in the industry.The construction of the brand of revitalization has effectively enhanced the close cooperation between enterprises, agents and major merchants.In 2003, "revitalization" was first rated as "Guangzhou Famous Trademark" in the industry. In 2005, it was also rated as "Guangdong Famous Trademarks" and "Guangdong Brand Products".
Science and technology lead, independent innovation, and lead the industry benchmark
"Science and technology is the first productive forces", and technology is the foundation of the business.Over the years, revitalizing the idea of ??"scientific development" as the guidance, which will improve the companys technological innovation capabilities and R & D level as the fundamental way to develop the companys sustainable development.
While insisting on independent development, revitalization actively promotes the cooperation of industry -university, research, and research, and continuously increases the manpower and financial resources of investment in research and development.In order to promote the technological progress and product optimization and upgrading of enterprises, as well as the establishment of a docking platform for industry -university -research, the scientific research center was established in 2007, which further improved the level of independent innovation and research and development capabilities.It not only ensures the quality of the product, but also improves the technological innovation ability and comprehensive competitiveness of enterprises.The scientific research centers composed of more than 100 scientific research and technical personnel graduated from professional institutions have advanced and complete research and development, design and technical capabilities from plastic material modification and product design to production technology.In 2009, it was identified as the "Panyu District Science and Technology Enterprise Technology Research and Development Center"; the Guangzhou Municipal Party Committee and the Guangzhou Municipal Peoples Government awarded the title of "Advanced Collective of Guangzhou from 2009 to 2011".A total of hundreds of national patents have been rejuvenated. Among them, the invention patent "Quantitative oil -controlling pot" won the 2011 "China Innovation Design Red Star Award".
The revitalization has also cooperated with the Institute of Materials Science and Technology of Sun Yat -sen University, the Guangdong Institute of Petroleum and Chemical Engineering, and the School of Industrial Equipment and Control Engineering of South China University of Technology.Essence
As the vice chairman of the Guangdong Plastic Industry Association and the vice chairman of the China Plastic Processing Industry Association, it takes full use of its own advantages and influence in the industry to actively promote and participate in the formulation of industry and national standards.In recent years, as the backbone enterprise of the plastic industry, the revitalization has been responsible for drafting the two national standards of "Plastic Household Trash" and "Plastic Plastic Brush".The three national standards of "Plastic Fresh Box", "Plastic Storage Box", "Plastic Storage Box" and "thermoplastic Plastic Tableware" Guangzhou City Local Standard.The revitalization has also participated in the review of a number of plastic materials and national standards.