Prada Prada, another family brand known for perfectism.In 1913, Prada founded the first boutique store in the city center of Milan, Italy. The fashionable and excellent quality handbags, suitcases, leather accessories, and makeup boxes designed by founder MarioPrada have received from the royal and high society.Pet love and sought after.
In the 1970s, Miuccia, the granddaughter of Pradas founder, took over Prada. At that time, Prada was a small brand in Europe.The environmental changes in the fashion circle in the 1970s are almost on the verge of bankruptcy.In 1978, Miuccia and his husband Patriziobertelli took over and led Prada to a new milestone.And Patriziobertelli, a creative entrepreneur, not only establishes the worlds global product distribution channels, but also cleverly combines Pradas traditional brand concept with modern advanced technologies.Miuccia looked for novel materials different from traditional leather materials and found nylon fabrics from the Air Force parachute, with light quality and durability as the foundation. Therefore, the "black nylon bag" has become a classic of the Prada brand.
After more than 20 years of hard work and struggle, this historic brand has continued to develop and evolve.Through MiuCCIAPRADAs tacit cooperation with Patriziobertelli, Prada has developed from a small family business to the worlds top luxury brand.Today, Prada has been selling globally, and fashion fans are fascinated by it.The Prada Group has also become a European fashion giant, with the names of Guccigroup and LVMH.
Todays Prada brand includes mens and womens leather goods, garment and shoe products, which integrates innovative, delicate and trendy design with the excellent quality of handmade products.In addition, Prada is also active in the fields of glasses, perfumes and mobile phones.