Tissot Tissot brand introduction
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In the middle of the nineteenth century, Tissot was established in the birthplace of the Swiss watch industry -a small town named Locke, and then developed a rich and charming brand history.
On July 1, 1853, the golden box pretender Charlie-Feili Xian and his watchmakers son Charlie-Emier Tissotor created CH.Félicientissot & Fils (Charlie-Fichei Xian Father).At that time, the Tissots operation method was to make different watch parts at home for a highly professional independent worker network, and then the parts were further assembled and sold in commercial banks.At that time, Tissots timepiece was pocket watches, luxury necklace hanging watches or complicated watches, which were mainly sold to the United States -the priority market at the time.After that, Russia became the main exporter of the brand.
At the end of 1917, CHS.TISSOT & Filssa (Charlie? Tissot and Son) Co., Ltd. was established and transformed into a manufacturer after introducing semi -finished movements. It has been manufacturing watches for decades.Soon after, Tiandou expanded its business around the world.
In 1930, Tissot and Omega established the first Swiss Watching Industry Association, SSIH (Swiss Watch Industry Association).
By the 1970s, the Swiss watchmaking industry suffered a serious impact of the quartz crisis.In 1983, Nicholas G? Hayek, who was ordered to review the watchmaking industry, suggested that the main watchmaking group at the time merged: SSIH (Swiss Watch Industry Association, mainly including Tissot and Omega) and Asuag (Pan -Swiss Clock Co., Ltd.,The holding company of the movement and semi -finished component manufacturer was gathered).The group named SMH (Swiss Corporation Microelectronics and Clock Industry Co., Ltd.) became theSWatchGroup in 1998.In the 1996, Tissotan was managed by Francois Timbao.
Tissot has created some creative and novel watch models:
1930: Tissot anti -magnetic watch, the worlds first anti -magnetic watch.
1951: Tissot voyerer watch, the worlds first automatic watches that show 24 time zones without operations.
1965: Tissot PR516 series watches: Especially strong (PR), with a pores recorded in the world for the first time.
1971: Tissot Astrolon watch, the worlds first plastic mechanical watch.It is equipped with the "Sytal" system (Tissot automatic lubrication system), which brings a new solution to the frequent oil problem.
1985: Tissot Rock Watch, the first case of the world was cast with natural rocks (granite and other rocks).
1986: Tissot double -time watch, the worlds first watch with pointer timing and electronic timing at the same time, and seven functions can be operated on a crown.
1989: Tissot wooden texture, the case is made of wood.
1999: Tianglun Tengzhi Series Watch, the worlds first touch screen Swiss watch with auxiliary functions (compass, high meter, gas pressure meter, thermometer ...).
2014: Tianglun Tengzhi Series Solar Watch, the worlds first touch -screen watch using solar power supply operations.